With a rich background in the marketing field, I have honed my interpersonal communication and problem-solving skills through extensive collaboration with key stakeholders and team members. I am excited to leverage my strong analytical and planning abilities to drive successful outcomes.
Asana and Monday.com
B2C and B2B marketing
Risk assessment and mitigation
Resource allocation
Project scope analysis
Client relations
Budget development and adherence
Microsoft Office Suite and Google Workspace (formerly G Suite)
Agile methodology
PMP
2022 - Present
Ideas United
Project Management
Revamped Monday template boards for teams company-wide, reducing setup time by approximately 2-3 hours per project
Recorded tasks, hours, estimates, and conversations in project management software to ensure proper documentation
Managed a 7-member cross-functional (sales, design, writing, accounts, production, post-production, and web development) team and coordinated with business partners for the success of projects throughout entire life-cycle
Organized large-scale campaigns for companies seeking major donors with a track record of coming in under budget by 5-15% on the majority of projects
Executed marketing campaigns that helped boost the number of clients or donors for partner companies while delivering client-focused solutions based on customer needs
Developed an estimate builder in Excel for the operations team which reduced time for budget creation by 65%
2014 - 2022
Freelance
Marketing Strategist and Consultant
Recorded and measured SEO and social media marketing performance while developing strategic marketing plans with a focus on measurable KPIs that spanned 5 social media platforms
Created and promoted content following content marketing best practices
Planned digital marketing campaigns for SEO, branding, and informative purposes for 19 clients
Provided excellent communication and professionalism to businesses, boosting their satisfaction ratings and expanding the customer bases
2013-2014
Miles Mediation & Arbitration
Marketing Strategist and Consultant
Oversaw the strategic development of SEO, paid media, marketing automation, online marketing, CRM, content development, and brand management over 6 online platforms
Conducted website analysis
Discovered and capitalized on emerging opportunities, tracking market trends and preferences.
Generated content ideas and provided high-level writing in the verticals of business, marketing, and SEO yielding an increase in organic search traffic by 42%